People, Process, Technology and Communications: The Data Governance Communications Plan

Let's face it. To our executives, Data Governance is dry and competes with other enterprise initiatives like building data warehouses, MDM, data visualization, and all that expensive bright shiny technology waiting in the lobby. Competition for funding is fierce. There's no guarantee that your governance effort, and you, will be funded into next year. What can you do? Well, you can communicate.

Having a documented plan for most anything is a great idea. You cannot overemphasize the importance of having a plan for communicating Data Governance across your enterprise. This session will present a proven Data Governance Communications Plan (template provided!). We will look at communications objectives, timelines, messages, and methods. Examples of the following will be presented:

Posters
Company newsletter articles
Example company-wide emails
Departmental Lunch and Learns
Data Governance Week activities

Don't wait to communicate! Your success is at stake!

Eric Landis has been a data governance practitioner for over 10 years. Initially, he was responsible for implementing a Data Governance program at a Pharmacy Benefit Management group, which is where he learned the importance of ongoing communications. He then spent four years as a consultant helping companies in multiple industries establish their governance and data quality programs. He did everything from coding data quality rules (ugh!) to demonstrating to C-level executives the truth about their data. Eric is now responsible for standing up and managing a data governance program at HealthTrust Purchasing Group based in Nashville.